Course · AI for Marketing & Content

AI Training for Marketing Teams (AI for Marketing & Content)

For marketers and creators who want to produce content quickly and consistently with AI, from planning through to production.

Level
Intermediate
Length
1 day
Hours
09:00–16:00
Tools
Claude · Microsoft Copilot · ChatGPT · Gemini
Format
Onsite or online, hands-on

This course runs in-house at your organisation, taught in English or Thai, with cases and exercises rebuilt from the work of the department taking it.

What you will be able to do

  • Plan a whole month of content with AI
  • Write captions and scripts that fit the target audience
  • Generate ideas and illustrations with AI
  • Keep the brand's tone and style consistent

One-day schedule

09:00–16:00 · topics, cases and exercises can be adapted to your organisation’s work

  1. 09:00–10:30

    AI in modern marketing, and brand voice

    • The marketing work AI can help with, and the work that still needs a person's judgement
    • Capturing the brand voice in a document AI can use every time
    • Rules on customer data and copyright before you start producing work

    ActivityWrite a one-page brand voice guide for your own brand

  2. 10:30–10:45

    Break

  3. 10:45–12:00

    Content planning and the posting calendar

    • Researching target audiences and competitors with AI
    • Setting themes and a posting calendar for the whole month
    • Turning one idea into content for several channels

    ActivityBuild a one-month content calendar for your own brand

  4. 12:00–13:00

    Lunch

  5. 13:00–14:30

    Writing captions, articles and scripts

    • Captions that fit the channel and the target audience
    • Articles and short video scripts
    • Checking the tone against the brand voice before publishing

    ActivityWrite captions for 5 posts and 1 script from the calendar you planned

  6. 14:30–14:45

    Break

  7. 14:45–16:00

    Illustrations, measuring results and improving

    • Creating visual ideas and illustrations with AI
    • Reading post performance, and having AI summarise what worked
    • Adjusting next month's plan from the data

    ActivityCreate 2 illustrations, and an improvement plan from sample post results

Organisations that have run this course

In-house sessions built on this curriculum, with the cases adapted to each organisation’s work.

  1. 5 Feb 2026

    Tomorrow (Thailand)

    AI Generative Engine Optimization — getting AI to recommend your products

The full session log (in Thai) →

Frequently asked questions

Does it also suit business owners who do their own marketing?
Very much so. It helps small teams, or people working alone, produce content consistently.
Will AI make all content look the same?
There is a lesson on defining the brand's style, so the work still feels like yours.

Contact

Talk to us about training your team

Send a rough brief — how many people, which functions, and what they should be able to do afterwards — and we reply with a format and a quotation. We correspond in English or Thai; quotations and documents are issued by Trainiac Co., Ltd. for your procurement process.

LINE Official Account
@trainiac